age later Aesthetics | brand & website design
ABOUT AGE LATER AESTHETICS
Jessica is a talented aesthetician who is passionate about women and their skin. She wanted her rebrand to use her rebrand as a chance to mark the opening of her new studio and elevate the look and feel of her brand.
strategy behind design
To be seen as a luxury brand
Jessica wanted to showcase her wide range of services and make it easy for people to book them
To educate her visitors and clients on her process, expertise, and show them how passionate she was about skincare
The number one goal was to increase conversions by way of bookings. In order to do that I wanted to make sure people were informed about Jessica's experience as well as the details of her process.
I wanted the people who were booking to be able to learn about how she did things, all of her service offerings, and be confident in booking right then and there. I designed the site to be a journey where someone would get lost learning about all of the wonderful ways Jessica serves them.
Since working together, Jessica has seen incredible growth in terms of traffic and conversions!